Business Success - Leadership. Business. Communication.

The Communication Trick Top Performers Use Every Day

December 5, 2025December 6, 2025Francesco Pecoraro

Discover the powerful communication technique that sets elite performers apart in every field: active listening. Learn how this intentional practice creates stronger relationships, better decisions, and greater resilience—especially when handling rejection or criticism. Master the daily habits that transform listening from a passive activity into a strategic advantage.

Communicating with External Stakeholders: Customers, Partners, Investors

February 1, 2025Francesco Pecoraro

Effective communication with external stakeholders—customers, partners, and investors—is vital for business success. By understanding their unique needs, fostering transparency, and leveraging data-driven insights, businesses can build trust, strengthen relationships, and drive long-term growth.

Selling Value, Not Numbers: The Ultimate Guide to Value-Based Pricing

August 18, 2023August 18, 2023Francesco Pecoraro

Unlock the secret to business success through the art of pricing. Dive into our comprehensive guide where psychology meets economics, unveiling strategies that go beyond mere numbers. Learn how to wield the psychology of pricing, adapt to dynamic markets, and resonate with your customers’ perception of value. From crafting tiered pricing to leveraging competitive analysis, this is your roadmap to maximizing profitability and revolutionizing the way you do business.